Elevate your product experience & design team with principled design leadership.

With over 15 years of expertise designing end-to-end product experiences for complex systems and more than 7 years experience leading teams, I developed a proven track record partnering with product, engineering, & business stakeholders to deliver intuitive, user-centered solutions at scale in regulated industries.

MFA, Web & New Media | Founding Designer at Start Up Acquired by UserTesting | Patent Awarded for UX Data Visualization

Case Studies

Price Watch case study
Arise Energy | B2b Growth

Price Watch

Enabling thousands in savings for SMBs with a first-of-its-kind pricing research tool


0→1 End-to-End Product Design Artificial Intelligence Design Interactive Data Visualization
AcreVision case study
FBN | FinTech

AcreVision

Launching a free farmland research and valuation tool that became a top lead generator


Top Land Loan Lead Generator 0→1 Design Leadership Coaching & Planning
Interactive Path Flows case study
UserTesting | B2B CWM

Interactive Path Flows

Saving B2B users hours by bridging the quantitative & qualitative UXR analysis gap


Patent Awarded 0→1 End-to-End Product Design Interactive Data Visualization & AI
Insurance Optimizer case study
FBN | InsurTech

Insurance Optimizer

Reducing the time to quote a B2B policy from 20 to 3 minutes, increasing leads by 18%


1→10 End-to-End Product Design User Experience Research Interactive Data Visualization
Shopping Lists case study
FBN | B2B MarketPlace

Shopping Lists

Increasing conversion by enhancing information hierarchy & surfacing key data


1→10 End-to-End Product Design Prototype Testing & Analysis XFN Collaboration
Banking as a Service case study
FBN | Fintech

Banking as a Service

Saving borrowers thousands by identifying gaps in loan pay-off data & prioritizing the UXD


Generative Research Product Market Fit Evaluation XFN Leadership